Quality management and competition in the parcel delivery industry Essay

Quality management and competition in the parcel delivery industry - Essay Example Conveyor belts and packet sorting machines were pressed into service in big cities by parcel management companies by the time of World War II. Now parcel delivery management too grown from a one based on simple modal operations to a series of complex computer aided and monitored systems. Parcel Management has undergone a lot of experimentation and evolution in more than century of its existence. There was a time when parcel delivery management was based on two simple linear functions of fast delivery at as low a price as possible. Jim Casey, the founder of UPS used the slogan: "Best Service and Lowest Rates." (www.ups.com) .Now the parcel delivery companies offer a choice of multiple speeds of delivery that vary in direct proportion to the cost of delivery. The higher the speed of delivery, higher is the transportation cost. Parcel companies advertise in advance about the exact timings at which time bound parcels can be picked up so that they go into the sorting and delivery mechanis m of the company at the earliest possible. A parcel company has multiple parcel management, collection and distribution hubs that are equipped with high speed conveyors and mechanised sorting machines. In areas, where volumes of parcel are low, manual sorting and distribution is practised. The delivery and collection channels emanating from a hub are called the spokes. A large parcel delivery company has multiple hubs and spokes. To integrate land and air operations parcel management companies have established ‘air hubs’ that serve as the air ‘spokes’ of the companies. This integration of air and land in a parcel delivery operation is also called a multi-mode activity. The hub and spoke system serves to cut down on needless road and air journeys and optimisation of operations thus saving a lot of overheads for companies. Due to pressing costs

How advertising affect children obesity Essay Example for Free

How advertising affect children obesity Essay The impact of food advertisement on children’s health and eating behavior is a crucial interest, because of the rapid increase of obesity in children noticed in England, United States and many countries around the world (Reilly J et al, 1999). In addition to that, according to the international obesity task force report that nearly 20% of children (school-age) in Europe are suffering from obesity, Obesity overweight are defined as having an extensive fat accumulation and according to the world health organization obesity is defined also as body mass index greater than or equal to 25 and 30 kgm, in other words overweight and obese happen when calories intake is greater than the number of calories burned during activity and basic metabolic processes. This essay will examine the association between advertising and children obesity with highlighting the effect of the epidemic in the following way the first part will examine the influence of advertising on children in different aspects, and setting out recent data on the association between advertising and children obesity, the second part covers the risk of obesity in term of physical and mental health than the third part examine the different environment where the children’s are targeted and the last part include a recommendation and strategies for an effective prevention and management for the epidemic. A wide range of researches show that food advertising directed for children affect their food choice (Robinson, 2007) and children’s exposure to advertising has increased dramatically over the past years (Ekstrom, 2007). While marketing activities are more used to target tweens and teens, a considerable amount is spent every year by companies to advertise their unhealthy food, the major part was on TV advertisement, for example UK has spent 743 million on food and drinks advertising in 2003 and some data show that this number is increasing (ofcom, 2004). Television is still the most used for children’s aged between 2-13 years old and the advertisements display are still powerfully influencing (Story , 2004) in the way that 2 to 11 years old TV viewers are exposed to about 5500 food publicity yearly in the United States, in other words, 11. 5 minutes per day (Desrochers, 2008), a fact that challenge parents’ roles. According to the U. S. Department of Health and Human Services, it has been argued that advertising for really healthy foods like vegetables and fruits, known as â€Å"Go† products in the USA, are absolutely invisible. As expected most of foods advertised are considerably unhealthy which is high in sugar, salt and fat and low in essential mineral and vitamins. Although an empirical study shows that food advertised on TV conduct to a bad food choices (Taveras et al, 2006) and that proven overweight and obese children have a high recalling rates of the food advertised than children with normal weight (Halford, 2008). Many of advertisers claim that in order to improve the effect of advertising appeals for children like the case of celebrities and cartoons characters are substantial to get children’s view of products advertised. An analysis presenting a virtually version of advertising which one with and one without a celebrity character, demonstrates that products presented with popular character attract more children’s (Atkin Block, 1983; Ross et al, 1984). In addition, a study analysing parents and children in supermarket shows that children were influenced by premium offers (Atkin, 1978), an effective way of business marketing. Furthermore many substantial research demonstrates a relation between the duration of TV viewing and classes of obesity and overweight for children and adolescents (Anderson, Crespo, Bartlett, Cheskin, Pratt, 1998). However, a divided studies ignore any association between viewing TV to obesity (Kaur, Choi, Mayo, and Harris, 2003) leaded to prospective studies which was resulting after three year following that children’s or adolescent who watched TV more than two hours a day were twice probably occur overweight during the process of the study (Francis, Lee, Birch, 2003; Proctor et al. , 2003). These evidences confirm that excessive TV viewing leads to gain weight also it can affect on food choice and eating behavior. Overall, obesity rate in the U.S and many other European countries has risen to a worrying rate, many questions persist about the nature and the consequences of this epidemic. Children obesity may not result in known clinical indication until later in life, the physical and emotional effect coordinate often in children lives. A wide body of research showed that obese children and youth are stigmatized producing an opposite emotional consequences, for example low self-esteem, negative body image and depressive feelings (Schwartz and Puhl, 2003; Strauss and Pollack, 2003). However, the results of the studies on the emotional side of obese children are complex to summarize due to the variation of the study subjects including the differences between studies for example (age, gender, status, and obesity level) in spit of, many general statements can be made (Strauss and Pollack, 2003). In term of health Obesity is related with many chronic diseases and it increase risk of diabetes, cancer, cardio vascular problems and a lower life expectancy (James W, Jackson-Leach R, Mhurchu C, 2004). It has been found that obesity could be defined as disorders that affect multiple organ system. These disorders contain hypertension, dyslipidemia, glucose intolerance, impaired balance and orthopedic problems and some of this symptoms cause clinical condition in obese children and some do not (Dietz et al, 2003), a statistic in 2000 shows that 400,000 deaths were ascribe to unhealthy diet and physical inactivity in United States (Mokdad et al, 2004), whereas in 1990 it was estimated by 300,000 due to the same reasons it has been seen an increase of one-third (Mcginnis, 1993). In other words these factors represent the second major cause of death in America and its predicted to surpass tobacco as the first cause of deaths in the future (Mokdad et al, 2004). In addition, it has been argued that obesity involves immediate and long-term consequences (Finkelstein et al. , 2004). The United States spent about 98 to 129 billion on medical expenditures yearly financed by Medicaid and Medicare. Thus, this statement introduces obesity in view of a major aspect of health-care costs (Mokdad et al, 2004). In other hand, research psychologists have made a comprehensive limitation of youth children’s comprehension of advertised messages where there is many areas to investigate in, most researches on advertising to children include studies of television, however, in the interactive media field, advertising and entertainment have made a new unique way, for example advertising on children’s websites where it include games, cartoons, puzzles and activities that promote for the product related called â€Å"branded environments†; a key point of marketing in the new media environment that explain advertising strategies have become more obtrusive. Children are not targeted only in the home, as advertisers and sellers have found a new area in way all children can be reached which is the school classroom, a unique environment and due to the serious economic challenges that schools face, advertiser are progressively offering resources and founds in order to access to school children as audience for their products and commercials messages (of com, 2004) The issue of commercialization in school environment has already attracted some public attention and many citizen have already formed groups in different location. Therefore, effectively, they have declined the forms of commercialization in the educational environment with showing so far the impact of these practices on children’s. (of com, 2004) A variety of studies in the last decade have investigated the several effects of advertising, physical and mentally and increasing attention of the implication on children’s health, it is time now to think about how to reduce children obesity. As It have been mentioned early that there is a strong relation between TV viewing and child obesity, in a linked study, more than 60% of obese children could be related to excess TV viewing time (Gortmaker et al, 1990), The total pressure of ads on children’s diet is probably to be growing. In 2000 more than 75% of the commercialization budget for food and drink in Europe were used on TV advertising; it seems to be an effective measure to limit the exposure of children to ads (Lobstein, 2005). Therefore, a recent research demonstrated that a ban of fast food advertising on TV would decline the rate of overweight children aged 3 to 11 year in USA by 18% (Chou et al, 2008). Then, reducing ads of energy-dense foods on TV seems to have an even greater effect, whereas a recent study claims that if food commercial on TV were banned it will result on significant reductions of children obesity (Saffer H, Chaloupka F, 2000). It might be true that marketing budgets could be reduced but instead of that advertisers and promoters used to transfer the same message by different media, for example, the internet which is the new media environment â€Å"advergaming† (Powell L, Szczypka G, Chaloupka F, 2007). For example, in the UK, 13% of total amount spent on food, drinks and fast food advertising was by Internet (European heart network, 2005). Overall, limiting or banding the advertising of high-calories foods are urgently needed and it appears to be an important element that lead to make healthier diets for children’s. Comprehensive studies should be provided in order to combat children obesity addressing to all the causes of obesity, including strategies to motivate children to be more physically active. In some countries such as the UK, Germany and Spain are trying to restrict the activities of advertising industry, for example, a responsible self-regulation and by demanding them to present social marketing technique to advertise healthier food. Other countries’ governments are focusing on limiting food ads in schools like the case of Finland, where some countries have already banned food ads to children on TV (European heart network, 2005). While there are many challenges for the national policies in obesity prevention and the key player are governments, international organizations, private and non-governmental organizations, each country need to drive policy changes by their governments and its important to know that while health services takes usually a large part of national budget (European heart network, 2005). A change at many levels and in different environments are significantly required, for example in the home environment as improving the nutrition quality of family dinners with encouraging children to be more active in term physically as well as increasing the time that they spent outside playing can make a change. (Jeffrey et al, 2005) also the school environment is really important and the role of school in introducing an active lifestyle module in which children learns about the benefits of the healthier life style and physical activity for life. In the national level such as organizations and policy changes, a comprehensive modification is needed in the way to progress towards reducing of obesity through policy and system changes, for example encouraging children to go school by walking or by bike, increase the number of industry who product and advertise a healthy balanced product, improve the access of fruits and vegetables for a low-income population (obesity is related also with poverty) and increase the ability to afford healthy food at schools, supermarkets and farmers markets. The efforts have already begun around the world and the unique and ultimate solutions are still far, (Jeffrey P. et al, 2005). the aim of obesity prevention programmes is to limit or stop the increase of obesity and reduce the new cases of this epidemic in a population, from a scientific viewpoint the most effective way to use in evaluating obesity prevention programmes are the change in the average of the body mass index or succession in obesity rate. However in practical terms the incidence is rarely happened the rates of the prevalence of obesity is hard to decline in the short term cause firstly  losing weight is not that easy and it cant be expected that large number of obese peoples sick to lose weight just to cease to not be classified as obese, secondly the social environment and social behavioural are reflected on the population weight , at present many countries have strategies an policy to deal with the problem of obesity and some countries still need to tackle obesity effectively such as Australia, Canada and United Kingdom. However Singapore is one of the country that has achieved a degree of success through a coordinated system of healthy life covering all the different groups in the population for example preschool children, schoolchildren, young and adult peoples and recent result of the fit programmes are promising and declining rates of obesity has been noticed among primary and secondary school. In conclusion there is an important growth of children obesity in European countries and many countries around the world and after the examination of the different aspects of obesity and the association between food advertising and obesity levels some research has been demonstrating that the exposure to TV ads or network games could increase the chances of obesity and it might result in many consequence in term of physical and mental health, physical activity and healthy diet seems to be important to prevent the epidemic but a necessary significant study must set in place to fight the increase and seriously measures should be taken as a matter of urgency.

Terrorist Attack on American Soil Essay -- September 11, Al Qaeda Terr

September 11, 2001 was by far the worst terrorist attack on American soil. Many viewers witnessed the catastrophic events live on national television. As the smoke and dust settled in New York, Washington, and Pennsylvania, Americans were left to ponder what the attacks meant for the nation. Following the September 11 attacks, President George W. Bush addressed Congress and the nation on October 7, 2001, announcing, "On my orders, the United States military has begun strikes against al Qaeda terrorist training camps and military installations of the Taliban regime in Afghanistan" (The White House, 2001). It was at that moment that the military of the United States of America was ready to extend their capabilities to prevent and conquer hostility both on home soil and abroad. Each soldier is sworn into oath when the decision is made to enlist in the military, they vow to defend our country and to fight for our freedom. As a result of the September 11th attacks on our nation, soldiers in the United States (U.S.) military were subjected to take on the oath that they vowed and to fight multiple wars that required longer deployments and quicker redeployment times. While the actions of wartime are essential to maintain the high levels of security for our nation, the unconstructive, stressful, and demanding distress of longer deployments may very well be overshadowing the benefits by annihilating the personal lives of U.S. Army soldiers. For some soldiers in the U.S. Army, the distress of combat can be overpowering and detrimental on them physically and psychologically, leading them to turn to alcohol as a coping mechanism. Alcoholism Defined Alcoholism is known as a disease, syndrome, sign, or symptom among an individual who consume... ... the journey of this debilitating disorder. Soldiers who are fortunate to take advantage of treatment methods should succumb to their miraculous power by utilizing them to overcome daily and life altering stressors that may cross their path in life. Undoubtedly, research studies will be an ongoing process to determine the culprits that lead to alcohol abuse and to assist in decreasing the rates. It is clear that alcoholism will be an ongoing issue among society. The reality of alcoholism is that people will do whatever it takes to psychologically cope, not realizing the damaging affect that it may have on their life. I am in high hopes that the future will have improved treatments and that the United States Army will continue to provide support to those who have fallen to victim to alcoholism due to their experience during military conflicts on the battlefield.

McDonald S Thesis

For example, Mange Nasal Food Corporation launched its new available products that truly its the Pinot palate, called â€Å"Mange Nasal Halo Halo†; pinot-Kananga, creamy scrap, compared to its former desserts, which is now being loved by many of their customers. The company launched this product as a latest counterpart for those new products being produced by its rival companies like Chocking, which recently launched their new varieties of foods.However, the basis of winning Filipino loyalty is not just lies upon the taste of the food, but more so, upon how the company values the importance of time to their customers, their status, financial capacity, and establishing a pleasant relationship with hem. In this age of commercialism, in an age where societies are depending upon the businesses of both small and big capitalists, food industry occupies the fundamental and the dominating place in the market since its nature responds to the most basic and vital need of the people â₠¬â€œ food.Everywhere, every corner of the streets in our nation, there are presence of food and beverage establishments; establishments that played a role of great importance in the midst of an active society. In this age, where people are so engrossed by their jobs or anything that exhaust their mind, fast-food chain r mobile food services play an important aspect in order for them to manage stress by experiencing an excellent dining phenomenon. Their goal is to provide the consumers with full satisfaction, starting from the time they enter into the store until they leave, according to the need of their satisfaction.Mange Nasal was first established in the town of San Bernardino, California in 1940. Americans widely embraced their products until some branches were also established in different parts of the world. In 1981, a Filipino businessman named George Yen brought the name of McDonald's to the Philippines, and founded the first branch in Moray, Manila. Filipinos loved those va rieties of products offered by the company, until branches were also launched in the Visas and Mindanao region.McDonald's also established their own charitable institution and received its first award in 1 996 for being one of the most profitable franchise in Asia. Today, the company continues in serving the Filipino people, launching a total Of 460 branches nationwide. But the competition in the market is becoming more intense. Before McDonald's established in the Philippines, those growing companies such as Jollied, KEF, Tropical Hut and Man's Restaurant are beginning to gain foothold upon the heart of the Filipino.Everyone is promising full customer satisfaction; everyone is launching their own variety of food that will surely captivate the common taste. Aside from this, new food companies begin to emerge offering some kind of foreign taste that will also suit the wants of the Filipino, such as Chocking. How then McDonald's handle this the kind of fierce competition among food in dustries? How they will secure the loyalty of their customers from their rivals? On the other hand, what are those indications hat these customers are not loosing their loyalty to their company?This paper will discuss the current state of the McDonald's company on their buyers' point of view. By conducting interviews and gathering available documents, the researchers of this paper presented sufficient information according to what has been required in the topic. Statement of the Problem Filipinos are well-known food lovers in the world. In fact, they have light meal times called â€Å"Marianne time†, a snack break-time different from those three meals being taken each day. These snacks or â€Å"Marianne† have usually taken teens lunch and dinner, or even before bedtime and during â€Å"siesta† at the middle of the night.Today, going to fast-food chains is becoming part of Filipinos fundamental â€Å"wants†, not just because of its mouth-watering foods and delightful toppings, but because of its affordability compared with those native delicacies. Their recipes are first widely recognized since the coming of foreign food varieties in the country. Their producers are hardly competing in the market, and among them, McDonald's is building up a sphere of great popularity in an outstanding speed, becoming people's utterance more than TTS local petty counterparts, and establishing loyalty among its customers.The aim of this paper is to define those indicators proving that some fast-food goers are now shifting their loyalty towards this American founded food company. These indicators are based upon interviews conducted both among store personnel and customers. In order to establish this aim, the researchers divided this topic into six sub-issues; a. Define the class of people who often eat McDonald's products. B. Discover the marketing plan of the company in order to win the taste of its current buyers. C. Discover the uniqueness of McDonal d's products compared to other fast-food sellers. D.Learn how the company maintains the loyalty of its customers. E. Know if the company has any other plans or strategy in order to secure customer loyalty from the future changes of competition in the market and switching taste of Filipino people. Significance of the Study Since McDonald's is one of the fastest growing fast-food chain in the country, with 400 branches already established nationwide, earning a large number Of customers ranging from the common class of people up to some rich local ND foreign food lovers, this paper will provide the readers with information on how the company acquire and maintain loyalty among its customers.Readers should not expect any negative issues about the company's products, but rather we will discuss the bright side in terms of its market for the benefit of those who want to engage in the same food business. Other sectors that can benefit from this paper include the following; A. Society The soc iety will know how McDonald's helps them to satisfy their hunger and financial capacity despite of their wants to taste delightful products at an affordable price.This paper will also provide them some significant information about the quality of products McDonald's are offering to them, including total satisfaction it had promised to their customers. B. Students of Entrepreneurial and Marketing Management Discussing the marketing plan and strategy of the company would be a great help for students taking up Entrepreneurial and Marketing Management since their effectiveness was already proven in the market.Since the company offers insufficient details about their plan and sales rate through the internet, he researchers of this paper exert all their effort to acquire some basic information through interviews conducted among the company's personnel and costumers so that the students will be informed about the secrets behind the product's success despite the fact that it was just recent ly established compared to its counterparts. C.Small Fast-food Business Owners In the midst of intense competition in the market, particularly among food industries, this paper will help those small fast-food business owners to go along with those successful food businesses in winning the publics taste. They can acquire the ideas being presented in this paper, or at least add them with their unique ideas so that they may leave any peculiar mark upon those people who bought their product.The basic marketing strategy of McDonald's was proven to be effective, therefore adding any peculiar ideas to this strategy or some sort of ingredients to the product itself may help them to secure customers loyalty from the future changes in the market or from the constantly changing tastes of the people. D. Aspiring Business Beginners This paper will help not only those who want to be engaged in the food equines, but also those who are thinking a kind of business that will surely win the favor of t he mass.People nowadays are becoming more practical in terms of financial matters without dropping their desire to at least experience some sort of luxury. Therefore, this paper will provide them such a business idea that will suit to the basic needs and wants of the common people at a very affordable price. Scope and Limitations This paper aims to show those indications of customer loyalty towards their favorite fast-food hangout despite the fierce competition among food industries.Since the topic focused on the relationship between the McDonald's Company and its customers, it is very important to present some documents concerning the company's sales and the customers' point of view toward the products, based upon those information available through business periodicals, internet sources, and the target sales board being presented in a certain McDonald's branch. Because of this, the researchers sought the help of some employees in order to present important details in relation to t he topic, because they believe that reaching the target sales of a retain branch indicates a positive response from its loyal customers.

Organizational Culture of Google Essay

Introduction Sergey Brin and Larry Page who were PhD Students at Stanford University met in 1996 and they came up with the idea of starting a search engine that they named BackRub. However on 14th September 1997, the two students renamed this search engine to Google and in the year 1998 this organization was launched officially. The term Google was derived from the word googol which refers to digit one (1) followed by hundredth (100) zeros. Studies show that, Google receives millions of users on daily basis and it is estimated that this organization is worth billions of US dollars. In addition to this, Google has proven to be among the leading organizations with diverse cultures and has been named as the best performing organization that ingrates Culture and Diversity in Decision Making process. Some of the Awards that have been given to Google include: Hispanic Bar Association of Orange County, Organizational Excellence Award, and Diversity in IT Award, UK IT Industry Award, and National Association of the Deaf Accessibility Award among many other Awards. Google’s Culture The bottom line of Google’s success across the globe stems from the culture that has been developed by the key stakeholders in the organization. It is indeed quite evident that, Google has grown considerably since 1998 when the company was officially launched and currently, its employees are more than 200, and come from all parts of the globe. I will examine Google’s culture of ethical standards and behavior as well as observable organizational policies in the Company. Although Googlers share common goals and visions for the company, Google hail from all walks of life and speak dozens of languages, reflecting the global audience that Google serve. And when not at work, Googlers pursue interests ranging from cycling to beekeeping, from frisbee to foxtrot. The culture of ethical standards and behavior in Google Typically, employees of Google Company are smart people and coming from various parts of the globe, they speak different languages and their cultures vary. As a matter of fact, these employees are expected to serve all customers without any favor or discrimination, thus â€Å"Don’t be evil† is key to Google’s stakeholders, members of staff and all employees working for Google Company. This statement is very vital to Google Company and it is expected that, everyone working in the Company as well as other members of staff should respect one another and above all honor those laws and guiding principles that have been established in the organization especially when it comes to the entire process of decision making (Weber, 2008). In addition to that, clients’ information is vital in the Company and the company expects every employee and other members of staff to ensure that customers’ information and data is given adequate protection from unauthorized access. The company expects that, all its employees maintain high levels of integrity at all time and any employee or staff member who is found to have jeopardized his work by exposing clients information and data to unauthorized access is held liable for all the damages caused will be forced to pay for the ultimate price of his negligence of duty (Schermerhorn, 2012). If there was ever a decline in the web searching service, Google will have to adapt to the new demand. This is why it important for them to strive to hire the smartest and the brightest within the field. Google has the employees to adapt to a decline in the web searching service, the employees that they currently have and will be able to hire will be able to adapt to any other business that Google wants to become during this decline.(Bulygo, 2013) Furthermore, protection of Google’s assets is very important to all employees and staff members of this company. It is quite evident that, Google is rich in intellectual data, communication facilities, employee data, clients’ information, and Company equipment among other assets from in all parts of the globe (Flamholtz & Randle, 2011). The company expects all employees, and other people who access these assets to protect them from any  access by other people with ill motives. This goes hand in hand with the working environment of Google Company and studies shows that, Google ensures that all employees work in a violence free environment and this has enabled employees of Google Company to be very productive at all time. This goes hand in hand with the issue of drug and substance abuse and in this respect; the company does not allow her employees, staff members to use or to promote drug and substance abuse. How I determined that Google has shown the culture of ethical standards and behavior Google Company has adopted the culture of ethical standards and behavior. To Frost, this culture is entrepreneurial, dynamic, and innovative and above all it makes employees to be creative in their places of work (Frost, 2009). It is quite evident that, employees and managers of Google Company embrace risk-taking and innovation, thus they work hard in order to ensure that Google Company is on the leading edge as compared to other organizations or companies from all over the world. Indeed, employees and members of staff of Google Company are unified by their commitment towards implementing what they have or what they know. In addition to that, Google Company aims at leading other companies or organizations in the industry, thus to achieve this, it encourages freedom and individual initiative among her employees and staff members. Factors that caused Google to embody the culture of ethical standards and When Google was officially launched in 1998 as a search engine many people took advantage of various types of information that were being sold by the company. As the company grew and spread all over the world cases of misuse of the available data and information were reported from various parts of the globe. This threatened Google’s performance in the industry and the company came up with various codes of ethics and standards that were meant to guide staff members and users of Google’s information. Secondly, Google being the leading and the best performing organization all over the world needed come up with the culture of ethical standards and behavior. The main reason behind this is that for any organization or company to be successful then all its employees and members of staff should be guided by well established ethics (Schein, 2010). Type of leader that suits Google Company In my opinion, I believe that the ideal leader for this company is the one who has the ability to cultivate Google’s presence continuously. In addition to this, the leader should be customized to the type of business in order for him to deliver the impeccable customer service demanded customers and also to ensure that the company produces amazing results. This individual should lead by example and lead all employees towards the attainment of the company`s mission and vision. He should be approachable, open minded and very knowledgeable. Conclusion In an event of a decline in the demand of goods and services of Google Company, it will be a prudent for the company to adjust its culture to match the trend. In my view, I believe Google Company has been adjusting its culture in a number of ways in to make the most of prevailing conditions. It is quite evident that all employees and stakeholders of Google Company are committed to service delivery and one of the adjustments to be made by the Company is to create fun times between employees and clients. This will allow employees of the company to share their amazing experiences and services with their clients and this will increase the demand of goods and services of the company by these clients or customers. References Flamholtz, E., & Randle, Y. (2011). Corporate Culture: The Ultimate Strategic Asset. Palo Alto: Stanford University Press. Frost, P. J. (2009). Organizational culture. Beverly Hills u.a: Sage Publ Schein, E. H. (2010). Organizational culture and leadership. San Francisco: Jossey-Bass Schermerhorn, J. R. (2012). Organizational behavior (12th ed.). Danvers, MA: John Wiley & Sons, Inc. ` Weber, S. (2008). Organizational behavior – Google corporate culture in perspective. München: GRIN Verlag GmbH. Bulygo, Z(2013, Feb 11) Insidw google’ culture of success and employee happiness.[Web Log Post]. Rettirved from http://blog.kissmetrics. com/google-culture-of-success/

Differentiation in Special Education Classrooms

Differentiation in Special Education Classrooms Differentiation is the way a teacher prepares instruction to meet the needs of all the children in an inclusive classroom, from the most challenged to the most gifted. Differentiating instruction is not only going to help your special education students fully participate, it will also enrich and improve the experience of the general education students. Everybody wins. A well designed differentiated lesson will include some of the following: A strong visual component, collaborative activities, peer coaching, a multi-sensory approach to presenting information and differentiated assessment based on strengths. A Strong Visual Component Arent digital cameras and online image searches wonderful resources? Children with reading problems have a great deal less difficulty dealing with pictures than symbols. You might even have teams of children work together to gather pictures for instruction, or you might ask Mom to email you  some favorite vacation pictures. Autistic students can benefit from the use of cards to learn sight vocabulary, attributes, safety signs and to evaluate new vocabulary. Collaborative Activities Collaboration will be the mark of a successful leader and employee in the future, so this is a skill all students will need. We also know that children learn best from peers. One of the strongest reasons for inclusion is the fact that working across ability groups pulls up the lower functioning group. You need to take time to teach collaboration, using a fishbowl approach. Have a group of students model the process of collaboration, and then evaluate their performance as a group. As you are teaching a lesson using collaborative teams, spend time evaluating them as a group: Did everyone get a chance to talk? Did everyone participate? If you observe that groups are not functioning well, you may need to move in, stop, and do some coaching. Peer Coaching Its a good idea to create several partners for every child in the class. One method involves 4 pairings in each class a clock face to illustrate: a 12 oclock partner, with a student most like each student in ability (assigned by the teacher,) a 6 oclock partner, who is the opposite level of ability, and 3 and 9 oclock partners of their choosing. Spend time early in the year training your students to work in partnerships. You might try trust walks with your partners, having each child take turns walking their blindfolded partner around the classroom with only spoken directions. Be sure to debrief with your class, and talk about the importance of listening to each other and understanding each others strengths and weaknesses. Be sure you model the kind of positive interpersonal interactions you want to see from kids. Peer coaches can help each other with flashcards, with written assignments, and with collaborative activities. A Multi-Sensory Approach We are way too dependent on print as a way to introduce new information. Some of the children with IEPs may have strengths in unexpected areas: they may be great illustrators, creative builders, and very capable at gathering information visually on the internet. The more sensory avenues you engage as you are introducing new material, the more likely all your students will retain it. Do some tasting with a social studies lesson: How about coconut for a unit on the Pacific, or trying some salsa when you are learning about Mexico? How about movement? You can use a molecule game to teach children what happened when you heat elements. When you turned up the heat (orally, and raising my hand to raise the temperature) they would rush around the room as far apart as possible. When you drop the temperature (and my hand) the students would gather together and move just a little bit, slowly. You can bet every one of those kids remembered what happened when you heat a liquid or gas! Assessment that Builds on Strengths ​ There are lots of ways to assess mastery other than a multiple choice test. Rubrics are one great way to create clear ways for students to show they have mastered the materials. A portfolio may be another way. Rather than asking a student to write, you may ask a student to sort or group pictures according to criteria you have learned, name pictures, or have the students answer questions that help them display knowledge of new materials.

The role which has been played by blogs and social networking in altering our daily usage of the internet and the World Wide Web

The role which has been played by blogs and social networking in altering our daily usage of the internet and the World Wide Web The development of the internet has been perhaps the best thing which has ever happened to human beings, as far as computer-based communication is concerned. Ever since its introduction in the world way back in 1965, the internet has continued to play a significant role in our lives.Advertising We will write a custom essay sample on The role which has been played by blogs and social networking in altering our daily usage of the internet and the World Wide Web specifically for you for only $16.05 $11/page Learn More The advanced use of the internet or the World Wide Web in the contemporary world has had a revolutionary impact to the people all over the world, thus helping to improve their lives in a special way. The human life in vast areas of accountability has been made easier through the possibilities of world wide communications currently offered by the internet. As it would be observed, culture and commerce are some of the key aspects involving humans to day that have been impacted largely by this modern trend of communication which continues to touch every part of our lives. On this particular note, the internet has played a major role in enhancing communication and interaction among people of different cultural backgrounds, through interactive elements like search engines and social networking sites found on the internet. More importantly, the evolution of the internet has continued to play a key role in today’s business arena in a number of ways. In regard with this subject, this paper examines how the use of blogs and social networking has altered our daily usage of the World Wide Web and the internet. The constant use of blogs and social networking as some of the main tools of communication offered by the internet has altered the way people use the World Wide Web. Just a couple of years ago, the internet would be seen as a platform for kids and idle adults to kill time in ways that could not be more useful. This would in clude things such as sharing of pictures and rants, email communication, and computer gaming, among other engaging activities. However, today, things have completely changed, and internet has emerged as one of the many things courtesy of the computer technology which have proved to be very useful to the human life. As a matter of fact, millions of people across the world have discovered just how the internet could be used for other beneficial ways, apart from simple communication and gaming (Goh Quek 2010). Today, people can interact freely with each other and even conduct business over the internet through blogs and social networking sites such as Facebook, Twitter, Linked-In and My Space, among others. As it would be observed, most of these activities are based on social and economic grounds, and it is for such reasons why people would remain attached to the internet nowadays than ever before.Advertising Looking for essay on communications media? Let's see if we can help you! Get your first paper with 15% OFF Learn More Blogs are interactive platforms through which people can communicate with each other and be able to share and discuss important things in life. Different people would tend to blog for varied reasons that would range from personal to commercial purposes. In this regard, blogging offers both personal and corporate benefits to its many users across the world. As it would be observed, there are diverse reasons as to why many people in the current world would prefer using blogging as a way of interaction and communication over the internet (Miura Yamashita 2007). First of all, blogging is an effective and first way of establishing relationships, and for that reason, it serves as a convenient way through which marketers and other business people could create links with potential customers. Another common purpose for using blogs is to build reputation and credibility online about one’s business. In this regard, busi nesses are able to provide information regarding their products and services to potential customers through an interactive basis where they can receive feedback and comments from the targeted audience. This, however, plays a significant role when it comes to understanding consumer interests better, thus giving marketers a better stand against their competitors in the market. Blogging also offers growing businesses an opportunity to create or establish community online. In this case, businesses can share their expertise, knowledge, and information on their products and/or services with a larger audience. More importantly, businesses can blog their new product updates, holidays, and other specials regarding their businesses, thus creating and maintaining good relationships with customers and clients. Apart from the benefits highlighted above, blogging also offers vast communication benefits to both the bloggers and the targeted people. Through this form of online communication, people can always be assured of effective communication all the time. Moreover, people would be sure to save much of their time when they use blogs to convey their message to the audience, than when they use other mediums of communication. More importantly, blogs are also known to offer a better solution for notification than email or websites. One common advantage of using blogs over other forms of online communication is that they are an inexpensive method of passing information to persons. Unlike the website, which involves many things which the users have to be familiar with before they can use them, operating a blog would only require one to have basic computer skills. Blog software is easy to operate, since they involve pushing of a few buttons on the computer keyboard, before the task is completed. This usually involves typing one’s thoughts or ideas, linking to relevant resources, and then publishing to blog for people to read. The idea of blogging is said to serve a wide a rray of purposes beyond what people are likely to realise via the use of social media. As a matter fact, it is for these specific reasons why many people in the current world have decided to opt for blogs as the effective ways of conveying information.Advertising We will write a custom essay sample on The role which has been played by blogs and social networking in altering our daily usage of the internet and the World Wide Web specifically for you for only $16.05 $11/page Learn More Social media has also played a very important role in changing the way humans use the World Wide Web or the internet. Sites such as Facebook, Twitter, and My Space, just to mention but a few, have emerged as very powerful platforms that have helped to transform the way we communicate and do business in the current world. These interactive sites have continued to play a key role in promoting and enhancing human interaction across the globe. As a matter of fact, social network si tes have proved to be useful in enabling people interact online easily. Unlike the traditional ways of communication and the other forms of internet communication that entails the use of forums, email, and message boards, the use of social networking sites closely resembles face-to-face conversations, and this makes communication more effective. Popular social networking sites such as Facebook, Twitter, and My Space are altering the human fabric of the World Wide Web. As it would be observed, none of the above social networks appeared to be exciting for the last five years, where they were seen as just virtual sites fit for kids and idlers than anything else. This perception, however, has changed completely in the current world where a greater percentage of the global population is said to be very active on these sites. According to current statistics on internet, Facebook alone has amassed over 600 million members and users across the world. On the same note, over 200 million are s aid to be actively involved in matters involving twitter. The same high participation is also observable in other social networks. This massive usage is a clear indication that the social sites are taking humans somewhere exciting. One common aspect of the social networks is that they do enable people to stay connected all the time, regardless of the geographical barriers separating them in life, among other common obstacles of normal interaction and communication. In this regard, there are many ways through which social networks have changed our lives, thus altering the daily usage of the internet in the world. One significant way by which social networks have widely been used is for normal socialisation. Social networking sites have become useful platforms of modern interactions through which people having similar interests and goals can connect. In this respect, employers can easily get in touch with their employees in matters of work, thus enhancing performance and productivity in the workplace. Moreover, people can easily communicate with their friends and family members.Advertising Looking for essay on communications media? Let's see if we can help you! Get your first paper with 15% OFF Learn More According to Colgate and Buchanan (2005, p. 429), what makes the use of these interactive sites more interesting is the fact that, apart from them being virtual spaces upon which information can be managed in an efficient manner, the sites also enable their users to listen to music, share photos and watch videos, among other stuff. More importantly, just like such engines such as Google and Yahoo, social networking sites can also be educational and informational, and this keeps users updated on many things in life. Social sites such as Facebook and Twitter are also viewed as the most reliable communication platforms in the current world through which celebrities, and managers of non-profit organisations can reach out to their targets of interest. These social sites have also become the touchstone for politicians and other high-profile people who are willing to publicise and promote their causes. In this regard, the targeted people can also use the interactive platforms to share thei r ideas and voice their opinions. Moreover, they can also communicate with these people on a one-on-one basis. Social networking sites have become common among the younger generations in the world. For this reason, progressive politicians and other famous icons have seen them as the most efficient ways of reaching to the tech sawy youth of the current world, thus going for them without hesitation. Social networking sites have also proved to be useful tools in the modern business world. Things in this world are changing fast with times, and such is the business world which has taken every initiative possible to stay ahead in matters regarding technology. In the current times, progressive marketers and businesses allover the world have embraced the power of technology to reach their customers and try to engage them in useful communication that will help in improving their business relationships with them. In this case, marketers and businesses have turned to social sites as important platforms upon which they can advertise their products and services. Burn and Loch (2007, p. 39) claim that by â€Å"simply placing banners and advertisement texts about their products and services, companies and other businesses can be assured of reaching more customers in diverse regions, thus increasing their sales in the long run†. More importantly, social sites are cost inefficiency, thus enabling entrepreneurs and investors to draw insight on their businesses without having to incur much expense in terms of advertisement and publicity. The fact that sites such as Facebook offer much exposure to commercial advertisements, possibly owing to its great popularity across the world, has attracted many investors and entrepreneurs into the habit of using the social sites to promote their businesses. Both established and emerging businesses in the modern world have adopted the idea of social presence as a convenient way of testing their services on consumers. In this respect, cu stomers are able to air their views and give suggestions on products and services, among other aspects, thus helping businesses to understand their interests well. This plays a crucial role in facilitating future improvements to serve the customers better. Thanks to current advancements in the communication sector, an access to the internet has been extended to reach beyond computers to mobile phones. In this regard, internet users across the world are able to reach the internet and access social networking sites simply by pushing a button on their phones. This offers great opportunities to businesses, which are ever eager to reach an expansive market for their products and services. It is worth noting that social networking sites have also played a crucial role to modern journalism. Today, it is easy for the people in the media sector to reach large masses of people in the world, through social networking sites such as Facebook and Twitter. In this case, news and other important in formation would have reached the audience long before they are aired through traditional media. More importantly, some news websites offer people the opportunity to share their version of a news event before it goes on air, thus adding value to the report. The ability to sift through news and speculated events offered by the social sites gives everyone who can access the internet a better understanding of the information, compared with anyone who relies just on traditional media to get to know about news (Sohail 2012). The other notable place where the effective use of social media has applied is in the business and recruitment sectors. As a matter of fact, there are businesses that operate solely on social networking sites such as My Space, Linked In, and Facebook. This, however, enables them to interact well with their clients and other people that may be of interest to them. In this regard, the businesses would sometimes see these interactive sites as convenient zones to seek pot ential employees, thus placing employment advertisements on them for willing applicants to apply. Linked In, which specialises on career and professional matters, is known to have undoubtedly played a key role in advancing careers by helping Human Resource professionals in the world discover potential employees with the desired qualities. In just another perspective, some potential employers have adopted a new way of getting to know their potential employees better through the social networking sites (Kumar, Novak Tomkins 2010). This has the meaning that it is possible for the employers to sift through the applicants’ information using sites such as Facebook, and make informed conclusions about them, before they get to hire them in their companies. On this note, it should always be understood by everyone that social networks can sometimes play a significant role in our professional lives, and therefore, it would always be a good idea for people to be careful with the kind of information they post on the internet for others to see. While good images and information give the best reflection of someone, compromising information, images or any other details can severely hurt one’s chances to pursue employment. The use of blogs and social networking sites, as observed in this paper, has completely changed the usage of the World Wide Web in the world. Blogs and social networks such as Facebook, Twitter, Linked In, and My Space, among others have completely reduced communication barriers in all aspects of human life. As observed in this paper, many people across the world have become great fans of the internet, owing to the many social and economic benefits associated with the trend. This, however, explains the current changes on the daily use of the internet in the current world. List of References Burn, J Loch, K 2007, ‘The societal impact of the World Wide Web-Key challenges for the 21st century’, Social Responsibility in the Informati on Age: Issues and Controversies, vol. 12. no. 29, pp. 34-39. Colgate, M Buchanan, O 2005, ‘Relationship benefits in an internet environment’, Managing Service Quality, vol. 15. no. 5, pp. 426-436, via Global Internet database. Goh, J Quek, C 2010, ‘An investigation of students’ perceptions of learning benefits of weblogs in an East Asian context: A Rasch analysis’, Educational Technology Society, vol. 13. no. 2, pp. 90-101. Kumar, R, Novak, J, Tomkins, A 2010, Structure and evolution of online social networks, Springer, New York. Miura, A Yamashita, K 2007, ‘Psychological and social influences on blog writing: An online survey of blog authors in Japan’, Journal of Computer-Mediated Communication, vol. 12. no. 4, pp. 1452-1471. Sohail, Q 2012, How social networks have changed our world, techi.com/